There is competition in every industry irrespective of the sector. Similar is the case with the Real Estate Industry. Countless agents have their approach to bagging clients. You have to follow many strategies to be successful in the Real Estate Market. This is where we must introduce Mike Sherrard, a real estate agent, social media coach and content creator. It has been a long time since Mike has done away with the same old, traditional ways of working in the real estate industry. Instead, he has several tips and ideologies, collected over his several years of experience as a professional.
As per Mike, maximum businesses are not successful due to their lack of one perfected core niche and instead of being mediocre at too many things. The solution is to understand your brand value and how it is different from the rest. After identification, immediate implementation is essential. Do not procrastinate in the name of perfection. This is because perfection is an ideal stage that cannot be achieved initially. Thus, taking action, irrespective of issues and doubts is necessary.
Mike says “You have to keep trying everything until you find what works for you the best”. He believes that a business does not run smoothly if one focuses on many things at one time without trying to be perfect in one thing or area.
For many years now, Mike has been saving profits from the digital space. He focuses on using social media platforms to guide others in their journey in the real estate industry. He wanted to guide and educate agents so they can scale their business on their own so that it can save their money. Mike has maintained his success graph for years now by running a YouTube channel with videos related to real estate as mentioned above.
According to Mike social media is no doubt the best way to scale your real estate business but since the beginning, there was a problem. The problem was that there was nothing or no one that showed agents how to leverage social media for each angle, from the beginning to the end, showing the road map that they could follow to reach their desired goal. These agents did not know from where to begin they did not know how to build a scalable personal brand. But Mike has been showing how to build an optimized foundation on every platform understanding the strategy and creating attraction for your clients.
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